Thanks very much John – I’m really pleased it looks great. Simple, sleek & green exactly as I wanted. Great to work with you, very smooth & easy & I’ll pass your details on to anyone else I can. A pleasure doing business with you.
If you’re not sure what you need then I provide digital marketing consultancy services to help you understand what could work best for you, either as a starting point for your business or in relation to a particular campaign you might be running.
I find that a workshop is often the best way to engage if you want to review how digital marketing can help your business or campaign. The client can outline who they are, we can review current practice and materials and discuss objectives. I will then follow up with a review documenting what was discussed and a proposal outlining a way forward. The depth of this workshop and review can be tailored to the client’s budget allowing easy entry for the un-initiated starting out in digitial marketing, as well as catering for higher level discussions for those who are already somewhere along the line. Costs for a workshop start from as little as £150 so please contact me today to find out more or book a review.
It depends on your customers. Businesses selling to other businesses usually get most from search, LinkedIn and email. Local services benefit from Google Business Profile and local search. Visual products often suit Instagram and YouTube. We start with your audience and budget, not a fixed package.
Paid campaigns can produce traffic within days. Search visibility and email list growth will take a number of months to build traction.
There are multiple measures you report on: enquiries, calls, form submissions, search impressions, email sign-ups, cost per lead and so on. We’ll work with you to determine which measure is applicable for your goals.
Google says there are no extra requirements beyond normal good SEO: your pages must be indexed and eligible to appear with a snippet, and the content must be genuinely helpful and original. In practice that means clear answers to customer questions, accurate business information, a well-kept Google Business Profile, and real reviews and mentions from other sites. Avoid anyone who sells “AI search tricks”. Google’s own guidance says these aren’t needed.
If you know what services you need then I’d be happy to provide a free estimate against your brief to cover all or any of the below:
Thanks very much John – I’m really pleased it looks great. Simple, sleek & green exactly as I wanted. Great to work with you, very smooth & easy & I’ll pass your details on to anyone else I can. A pleasure doing business with you.
Clare Greenstreet, Greenstreet Food Ltd.
Digital marketing is the strategic and creative use of online channels to promote your business, build brand awareness and generate measurable engagement. It combines design, messaging, content and technology to create meaningful interactions between your brand and your audience.
Beyond technical tactics, effective digital marketing ensures your campaigns are visually compelling, strategically aligned and consistent across platforms — from websites and email to social media and landing pages.
Every campaign begins with understanding your objectives, audience and brand positioning.
From there, a creative direction is developed — including tone of voice, key messages, visual style and content themes. Campaign elements are then rolled out across the most relevant digital channels to ensure consistency and impact.
This structured but creative approach ensures marketing feels cohesive rather than fragmented.
Digital marketing services can include:
Campaign concept development
Creative messaging and copywriting
Digital advertising creative (display, social, retargeting)
Landing page design
Email campaign design
Social media campaign visuals
Integrated multi-channel campaign planning
The focus is on developing strong ideas and creative assets that communicate clearly and drive engagement — not just spending money on placing ads.
Absolutely. Strategy and creative production go hand in hand.
Services can include:
Website banners and graphics
Campaign landing pages
Email templates
Social media creative
Downloadable guides or digital brochures
Animated or interactive digital assets
By combining strategic planning with hands-on creative production, campaigns remain visually strong and strategically focused from concept to delivery.
Digital marketing is the broader umbrella covering all online marketing activity — including websites, email campaigns, landing pages and paid digital advertising.
Social media marketing is one component within that strategy. It focuses specifically on platforms like LinkedIn, Instagram and Facebook.
An effective digital marketing strategy integrates social media with other channels for maximum impact.
Search Engine Optimisation (SEO) involves improving your website’s visibility in search engines like Google.
SEO services typically include keyword research, technical audits, content optimisation, internal linking improvements and analytics tracking. The goal is to increase organic traffic from relevant search queries.
Digital marketing costs vary depending on scope, campaign complexity and required creative assets.
Costs may depend on:
Strategy development
Creative production requirements
Campaign duration
Channel selection
Ongoing management
Smaller focused campaigns require lower investment, while integrated multi-channel strategies involve broader planning and production.
Digital marketing helps small businesses increase visibility, generate enquiries and build brand recognition without relying solely on traditional advertising.
For small businesses, digital campaigns can target specific audiences locally or nationally. With the right creative approach, digital marketing supports lead generation, awareness and long-term customer engagement.
Results depend on objectives and channels used.
Brand awareness campaigns can generate visibility quickly, while lead generation campaigns often improve performance over time as creative and messaging are refined. Consistency and optimisation are key to long-term success.
Yes, we can work with your in-house team, or we also work as a specialist partner for agencies.