Client: Blue Tomato for Designation (2010)
Details: Blue Tomato is a growing food magazine for London, with an expanding readership and mailing list. They needed a simpler and more effective way of managing their email marketing. I set up a online email system for them, with a bespoke branded template, so that even non-technical staff could easily send out great looking eshots on demand.
Client: Designation (2008-2010)
Details: Touchpoint is the appropriate name for communication from Designation, focussed on the monthly e-shot supported by a blog where subscribers can post their feedback. The e-shot is on edition 25 as I write this, meaning it’s been going out on time every month for over 2 years, which is a remarkable achievement for a company this size.
My involvement is in preparing, test and sending the e-shot, in conjunction with updates to the blog, and the Designation website. I’ve also set the blog up so that updates are syndicated out to the Designation Twitter account and Facebook business page via Ping.FM. I set those social media platforms up a while back and they are also under the Touchpoint banner currently.
Client: Communic8 Consulting for Designation (2009-2010)
Details: Communic8 wanted to run an email marketing campaign for their client. They urgently needed someone to manage the delivery side. I set up the mailing system, added the lists, coded all the emails and scheduled the mailings, with the first email ready to go out the same day we were commissioned. I then managed the system and provided tracking reports after each mailing to give Communic8 the marketing information they needed.
Client: Thames Valley Chamber of Commerce Group (TVCCG) for Designation (2009)
Details: TVCCG were looking to expand and update their email marketing capabilities, as part of a push on their digital marketing. I provided consultancy to help them decide on the best solution for their multiple needs and then implemented (with the ability to integrate into their CRM, website and analytics package), and supported, the chosen solution.
“I worked with John on our new e-mail newsletter designs. The finished product is excellent and John’s advice was invaluable.”
Ginette Gower, Head of Sales & Marketing, Thames Valley Chamber of Commerce Group
Clients are normally delighted for me to promote their project in my portfolio, if however you are a client that would prefer your project was not promoted here please let me know and I'll remove it. Thanks.
John has provided digital marketing and website services to me for a number of years and I’ve been delighted with both the advice provided and the quality of work delivered. I’d definitely recommend him to anyone needing creative services.
Claudia Riccio
Owner
Claudia Riccio Photography Ltd.
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